I designed a feature to help GreenFi's banking members organize money in their savings.


Summary
Savings Pods were built as a way to let GreenFi’s banking members organize the money in their GreenFi Savings account without us needing to move to a cost-prohibitive multi-account model with our banking infrastructure partner.
I worked closely with our Product Manager and our engineering team to pare down an ambitious initial feature set, arriving at a simple MVP that delivered real functionality without disrupting other larger roadmap initiatives.
From a design perspective, I focused on designing lightweight, intuitive flows for setup and funding of pods, while leveraging emoji and custom naming to make the feature feel personal and fun.
Nearly 5% of members were using Savings Pods within three months of launch. The feature drove a 29% reduction in churn related to a “lack of financial management tools”, along with a roughly 1% increase in total checking and savings deposits.









